I took a phone call last night in the office and whilst we were chatting, I was asked why neither Ian nor I had attended any of the events held by the CMI. Well that was easy to answer – we knew absolutely nothing about it!!!! Ian rang CMI this morning to be told that FBA from Aberystwyth were doing the PR for their project and had informed a very wide spectrum of food producers and press ………..well not all, unless Welsh Country magazine, the magazine that has been supporting Welsh food for six years, are not considered by FBA to qualify as press.
I’m annoyed that we were left out or just ignored, as I’m sure many of our Best Of Welsh & Borders would like to have known about it, but the saving grace was the letter that was with the invite which was addressed to ‘Dear Producer’, so I hoped that they had all been contacted. However later this morning, Ian was talking to a food producer who is in the catchment area of CMI and they knew nothing about it. So how could they possibly be missed off any mailing to producers for goodness sake. They were furious, complaining about ‘agencies/companies’ being paid a lot of money but not delivering the goods as far as producers were concerned.
But why has this happened? If CMI don’t want ‘all’ press to know –I guess that’s there choice, but for goodness sake do make an effort to tell the food producers.